13/03/2013

New products :Luna Sandals Launches New Collection for Everyday Adventurers

Popular barefoot running sandal company introduces outdoor and urban line up
Run in the sun, trek through the mud, hike a coastal trail, spring break at the beach, stroll the farmer’s market, backpack Europe, wonder city sidewalks. It’s time to go on an adventure! And all you need is one sandal.

Handcrafted in Seattle, Luna Sandals are modern minimalist sandals, used for hiking, running, and just about any outdoor adventure you can imagine from land to water. Made to endure running 50 miles across the world’s toughest terrain, Luna Sandals have become the chosen sandal for barefoot runners.

Today, to the cheers of its core fan base, but in a move to grow the barefoot movement beyond running, Luna Sandals announces a new collection for everyday outdoor and urban adventurers:

Venado: A minimalist sandal ideal for city walking on paved surfaces or light trail running; 7mm sole available in premium goat leather or nonslip vegan

Mono: The “everything” sandal with a protective lightweight sole, perfect for trails, casual wear, and everything in between; 12 mm sole available in premium goat leather or nonslip vegan

Oso: Durable trail sandal with superior traction and rock protection to handle the most advanced trails and wet conditions; available in nonslip vegan

“Barefooting is all about mindfulness and presence, being acutely aware of our own bodies and environment,” said Barefoot Ted McDonald, Luna Sandals co-founder and from the book Born to Run. “This connection is a fundamental source of happiness and good health. That’s why we’re so excited to bring the barefoot experience to more people with this new collection. These sandals are everyday footwear for all your activities.”

All Luna Sandals are lightweight, flat, and incredibly effective for running, walking, and playing. Their simple, traditional style offers the ultimate versatility for travelers. Every Luna Sandal model comes with Luna’s ATS System (All Terrain Strapping). This strapping system pays homage to traditional huarache sandals, while improving usability, comfort, and ensuring an easily adjustable, personalized fit.

Made by adventurers for adventurers, count on Luna Sandals to enhance your performance, experience, health and happiness during your outside adventures whether you’re a competitive runner, weekend warrior, city walker or traveling boomer. Everyone can be a barefoot adventurer in Luna Sandals!

Luna Sandals retail for $65-$95. The Venado and Mono are available today for order online at www.lunasandals.com and in select retail locations. The Oso will be available later this spring.

About Luna Sandals
At Luna, our goal is to preserve age-old connection between the human foot and the earth. We do this by hand-making modern minimalist footwear for everyday outdoor and urban adventurers; by incorporating natural, eco-friendly materials; by committing to small-scale sustainable production; and crafting inspired sandals that are built to last. Founders Barefoot Ted McDonald and outdoor enthusiast brothers Scott and Bookis Smuin have been hand-making Luna Sandals with their committed team of monkeys since 2010 in Seattle, WA. Visit www.lunasandals.com

Angie Malpass  / Revolution PR / angie@revolutionpr.com / 360-201-0183

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